Molly Baigent
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The Role of Social Media

28/4/2021

 
Throughout my degree, I have been an active user of social media for both personal and professional use. 

As I have moved through my degree, my need and use for the photography Instagram account I set up in 2017, along with my Facebook page, and linked in has slowly increased in value to me. As time has progressed, I have utilised my instagram account much more than I ever did before my degree. I never knew what to post or how to approach it, and quite honestly did not have the confidence to sell myself and market myself and my work as a business. 

After photographing my photo book for my second year work, I have been incredibly fortunate to build a small following of people on instagram. As a result of my involvement with the those in the musical theatre industry, I have photographed certain people in a show and have then been able to ask whether they would model as part of my final year work. Thus keeping the networks I initiate. My approach with contacting people is sometimes email but often lies with instagram messages. This is incredibly useful to me and I believe will continue to be useful for many years as my instagram grows due to it's sheer ease of use. 

Instagram Itself is something I have found to be my main social platform which I use over Facebook and other platforms because of the ability to share my pictures easily and on an account which is much more simplistic to access. I also hugely enjoy using techniques such as using polls and me actually going on the account and talking to the camera on the stories to relate to my audience. It may not have a huge affect now but It always helps with the idea of running yourself as a business and growth within this, which I believes needs to contain your approach to providing something which the viewer is interested in tuning in to. 
Picture
16th October 2016
Picture
28th April 2021

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